iPhones aren’t really getting better it all in our heads and Jimmy Kimmel pulls a quick genius move to prove it.

The idea that the latest model is the best and you MUST have it, is and always has been BS. Saying the screen is brighter or the image is crisper is like taking the same old bread and saying its better now because you call it artisan. Its in your head and you really don’t know what you are talking about. Jimmy Kimmel’s shows use how silly people act when a new iPhone model comes out