consumer data

We've all had it happen, a cashier upon checking out ask for your zip code. Some might think it's part of the transaction and some might think it's to help the company figure out where most people live that shop at said store - Well if thought either of the two, You're Wrong

Facebook has managed to get in the news three times in a row this week. They may have accidentally made some user's private messages public, they are also asking users to snitch on their friends, if their friends are using an alias on Facebook, and teamed with a consumer data collection company to link your Facebook profile with your spending habits in the stores.